ERGON TO SUPPORT IMBA/SORBA…..AGAIN
2009 Dirt Sweat & Gears Partners with Moots, Swiftwick, and Ergon to Benefit SORBA / IMBA
Fayetteville, Tennessee – May 1, 2009 – Dirt, Sweat and Gears race promoters announced today that this year’s 12 hour race will welcome back Swiftwick International and new partner Moots Cycles to offer not only a record high $11, 000 pro purse, but also the opportunity to take home a dream Ti frame. C0-Title Sponsor Moots Cycles of Steamboat has generously donated a handmade Ti frame that will go to one lucky soul on the night of May 9th. Each $10 donation to SORBA will be an opportunity to Take Home a Moots. The donations will in turn help SORBA with their mission in promoting land access, trail preservation and new trail development. Brentwood, TN based Swiftwick international has rejoined DSG for a two year deal that shows their continuing support for the cycling community. They’ll be offering a pair of their made in the USA, best in class merino socks to each participant as well as introducing a few surprises on race weekend. “This partnership represents a win, win for all involved and we are proud to take part in one of the marquee events on the racing calendar,” said Swiftwick CEO Mark Cleveland.
In an ongoing show of support for SORBA/IMBA, Ergon will again be offering a pair of Ergon GP1 grips to “Early Bird” SORBA / IMBA members who sign up for DSG. And If that’s not enough, all SORBA/IMBA members will have a chance to win an Ergon BD2 pack at the race.
“Ergon ran the grip promotion at DSG and SORBA last year and It was a huge hit, said Jeff Kerkove of Team Ergon. And with that we implemented the idea with other IMBA chapters across the USA throughout 2008. No IMBA…no trails, simple as that. Supporting the worthy causes like IMBA/SORBA is one of the most worthy of causes in the cycling world that’s heading in the right direction,”
SORBA Executive Director, Tom sauret, says that “trail advocacy is hard work; it takes meetings, letters, negotiations and fundraising to get great trail single track built and the vast majority of mountain bike trail in the southeast exists because of the dedication, passion and plain hard work of IMBA-SORBA volunteers. I know that our volunteers appreciate the support of DS&G. Their recognition of our volunteer’s contributions to mountain biking is a great morale boost.”
“This year is setting up to be a big one for both the DSG weekend and our Trails. With Moots kicking in big-time and Ergon back we expect to not only have one incredibly memorable weekend, but raise some serious money to support SORBA / IMBA,” said Grant Castle Co-Director of the big shindig.
For the third straight year on the USA Cycling Ultra-Endurance Calendar, DSG is set to support a very important cause that’s close to rider’s hearts. In addition to supporting trail advocacy for SORBA/IMBA, rider’s efforts will help with local charity Ride for Reading. With the largest purse of it’s kind at stake, DSG is also continuing the standard they set last year by offering male and female racers EQUAL prize money with $1500 going to first place in the male, female and singlespeed open. Truly an unequaled race on an unbelievable private course.
Dirt, Sweat and Gears – Dirt Sweat & Gears is a USAC Ultra Endurance Series 12 hr. Mountain Bike Race and Festival that takes place on the weekend of May 2nd – May 3rd 2008. Last year DSG hosted racers from 31 states competing for a $10,000 purse and walking away with over $15,000 of schwag including complete bikes, frames, and most importantly, great memories. An addition to the DSG weekend. For more information visit: http://www.dirtsweatandgears.com
Swiftwick International, LLC – Swiftwick International
IMBA – SORBA – The Southern Off Road Bicycling Association (SORBA) creates, enhances and preserves trail opportunities for mountain bikers worldwide…